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Fundamentals of Financial Management : Theory and Practice Condition:Very Good Steve Martin is quickly becoming

SKU 36891995845
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Steve Martin is quickly becoming recognized as a gorgeous writer capable of being at once melancholy and tart

Emphasizes the role of technology: the impact of technology on consumers and how they make their buying decisions is integrated throughout the text

Split into five sections

Jonah Berger is consistently entertaining

It picks up where Graham and Dodd's bestselling Security Analysis - for decades considered the definitive word on the subject - leaves off

Fundamentals of Financial Management : Theory and Practice Condition:Very Good Steve Martin is quickly becomingThis work takes a financial statement user orientation and integrates current real world coverage. Chapter opening vignettes look at real companies which are then carried over into chapter concepts, and extensive use is made of real financial statements throughout.

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